Hollywood Park – a Wilson Meany Development

  • Master Planned Communities, Mixed Use, Multi Family
  • Wayfinding / Architectural Signage, Property ID / Exterior Signage
  • Inglewood, California

The Crosby - exterior signage speaking to the "old Hollywood" ethos of the community.

The Crosby - a Hollywood elegant wayfinding package.

The Crosby - another view of the wayfinding set.

The Crosby - wayfinding that supports the overall interior design without stealing the show!

The Crosby - exterior.

The Crosby - canopy mounted address and the signature Hollywood Park "H."

The Crosby club room interior.

The Wesley exterior ID sign and leasing signage.

The Wesley blade sign, introducing the community's retro vibe.

The Wesley - simplistic unit IDs leverage hand painted metal to hearken back to the mid-century era.

The Wesley - the simple design set, with painstakingly painted unit IDs.

The Wesley - a simple (yet effective!) evac map!

Retro, mid-century and fun abound at The Wesley's lobby.

The Wesley - exterior.

Racing to the market – two new multifamily developments on the site of the Hollywood Park Racetrack

In 2023 and 2024, Waypoint was off to the races in SoCal with two new residential projects within the Hollywood Park redevelopment. The master plan includes restaurants, retail, residential, office, hotels and SoFi Stadium, all set within the boundaries of the former Hollywood Park Racetrack in the Inglewood area of greater Los Angeles. Developer Wilson Meany brought two new communities to the market, each with its own personality. The Wesley includes 101 flats and townhomes, designed in a “cinematically retro” style and representing the convergence of design, art and history. The Crosby includes 213 apartments and is a mid-century modern enclave, inspired by the glamorous history of the former racetrack. Waypoint provided design, fabrication and installation services for the wayfinding (inclusive of code and ADA signage), as well as the exterior signage for the project. Signage design for The Crosby was deliberately simple, allowing the interior design of the building to shine, whereas The Wesley leveraged simple design with a hand painted look, harkening back to the 1950s. Hart Howerton & TCA Architects provided architectural services for both projects.